Branding Design : Romantic Tea and Coffee Time

描述

人們在這些地方可以參加一場溫暖的小小聚會、或打發閒適慵懶的時光。不論是無聊的少年、還是略帶疲憊的辦公室職員、或者是在購物途中休息片刻的家庭主婦，在這裡，食物仿佛顯得不再那麼重要，設計所帶來的愉悅感都能夠使他們樂在其中，這就是設計的魅力所在。
本書內容源于編者與書中來自世界各地的頂端的設計師，關於中小型茶飲店與咖啡店從品牌設計到空間設計的深入交流與探討，在此基礎上進一步挖掘每個專案的特徵與亮點，深度表現設計師獨具魅力的設計靈魂！他們以謙虛但同時尖銳的目光尋找設計被需要的所在，為讀者顯示了頂端設計的無限可能性。

This is a collection of 55 projects from all over the world, including a tea store in London with open social space, a drink store in Moscow with illustration to create a unique atmosphere, a coffee shop in Mexico City where you will “wake up smelling the aroma of coffee”, and a cafe in Tokyo with simple yet exquisite design. In these places people can participate in a warm party or spend their leisure time comfortably. Teenagers bored with school, tires office workers, housewives who take a break on the way to shopping, or mad men like those in Van Gogh’s paintings… for everyone, food seems to be less important, because the pleasure brought by design becomes the real enjoyment. This is the charm of design. Read it, and you will start a wonderful journey of design full of surprises!